Vp at Dentsu’s Isobar Is Out After Being Charged With Lewd Behavior on Boston...
Jeremy Pincus, vp of research and strategy at Dentsu Aegis Network-owned Isobar, is no longer with the agency after he was arrested at work for allegedly displaying lewd behavior toward two women on a...
View ArticleNielsen Social Content Ratings, Week of July 30: Here Comes the NFL
The Major League Baseball pennant races may be heating up, but all it took was one preseason game for the National Football League to surge to the top of the Nielsen Social Content Ratings for the week...
View ArticleCompany Email Addresses Are No Longer a Requirement for Workplace by Facebook
Employees no longer need company email addresses to use the Workplace Premium version of Workplace by Facebook. Workplace by Facebook said the new administrator feature will grant full access to its...
View ArticleDote, a Virtual Shopping App, Releases Its First Private-Label Brand With a...
Emma Chamberlain isn't a total household name yet--but she's on track. In just over a year, her YouTube channel has grown to more than 3.5 million subscribers, and her new clothing line, High Key, is...
View ArticleFrom ‘U’ to ‘View’: How the Viewer Experience Needs to Go Beyond Video
Brand websites were once clunky and ugly creations. Back in those early, pre-Y2K days of the internet, the web user experience resembled the equivalent of a Yellow Pages directory imported onto a...
View ArticleVideo: Adweek Interns Tell Us What They’ve Learned
Scoring an internship is a rite of passage for any soon-to-be grad. But how do you make the most of the experience? What are some dos and don'ts? We decided to ask our own interns how their time at...
View ArticleThe Machines Are Coming for Our Jobs? Not Yet, Says Deloitte
The machines are taking over? The chat bots are coming for our jobs? Not according to the results of a recent survey conducted by market research firm OnResearch for Deloitte. However, human skills...
View Article2 Marketing Execs Share Their Best Advice for New Grads
With years spent in the working world comes a whole lot of wisdom--knowledge that, in many cases, people wish they could go back and relay to their younger selves. Though that might not be possible,...
View ArticleCan a Master Cicerone Convince American Drinkers to Buy AB InBev’s Craft Brews?
"Ah, good ol' trustworthy beer," a well-known cultural figure once said. "My love for you will never die." It wasn't a pro athlete, politician or rock star who uttered those approbative words--it was...
View ArticleHow to Land a Job at an Ad-Tech Firm
Every year, thousands of recent college graduates go to creative and elaborate lengths to get a foot in the door at agencies and tech companies, hoping to work for big, consumer-facing brands. But the...
View ArticleWunderman Acquires Commerce Experience Agency Gorilla Group
WPP-owned digital agency Wunderman has acquired commerce experience agency Gorilla Group. The agency, which, according to a release, provides "end-to-end experience-driven commerce solutions and...
View ArticleThe Academy’s Changes to the Oscars Did Not Go Over Well With Movie Fans
The Academy of Motion Picture Arts and Sciences has just announced plans to change up the Oscars, a move that may be motivated by the award show's plummeting ratings. The changes will include the...
View ArticleWPP, Publicis Are the Big Winners in Mondelez Global Media Review
This week, Mondelez concluded a global media review launched in March by adding WPP's GroupM to its agency roster and sending a large bulk of work in the AMEA and MEU regions to Wavemaker and...
View ArticleBrooklyn Nine-Nine Will Be ‘the Same, and Better’ After Moving From Fox to NBC
Dozens of shows were canceled this spring as the broadcast networks set their schedules for next season. And while several of them looked for new homes, Brooklyn Nine-Nine was one of the only shows to...
View ArticleQ&A: Hearst Magazines’ New Chief Content Officer Kate Lewis Wants to Focus on...
Kate Lewis has been named chief content officer at Hearst Magazines, only the second person to be named to the position. The appointment comes days after Joanna Coles confirmed that she would be...
View ArticleHere’s the Toys R Us Rebranding That Never Saw the Light of Day
Bankruptcy isn't usually the beginning of an agency's relationship with a brand. But opportunity can come in unexpected forms, and creative consultancy Lippincott decided to toss the dice and try...
View ArticleRoyal Caribbean Now Sets Your Vacation Photos to Music Using AI
Everyone loves posting a good vacation photo to Instagram--but what if each one could have its own unique soundtrack, too? Royal Caribbean is experimenting with that possibility, on Tuesday launching...
View ArticleMagic Leap Is Finally Ready to Release Its Long-Awaited Augmented Reality...
Magic Leap--the well-funded, well-hyped and yet mysterious augmented reality company--is finally ready to release its first AR headset. Today, the company announced it's begun shipping the Magic Leap...
View ArticleWalmart Is Reportedly Creating an Everlane Rival Brand Targeting Gen Z
Walmart's ecommerce strategy appears to be shifting from acquiring brands that appeal to millennials to creating an in-house brand targeting Gen Z. According to a Business of Fashion report, Walmart is...
View ArticleWant Better Results From Your Social and Search Teams? Make Them Work Together
Take a look at your company's digital marketing team. You likely have people dedicated to paid search and people dedicated to paid social. While both can assist with upper-funnel approaches such as...
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